Data privacy
Privacy Policy
Table of Contents
- Privacy Policy at a Glance
- General Information and Mandatory Disclosures
- Data Collection on Our Website
- Analytics Tools and Advertising
- Information Regarding Consent
- Plugins and Tools
- Privacy Policy at a Glance
General Information
The following information provides a brief overview of what happens to your personal data when you visit our website. Personal data refers to any information that can be used to personally identify you. For detailed information on data protection, please refer to our Privacy Policy listed below.
Data Collection on Our Website
Who is responsible for data collection on this website?
Data processing on this website is carried out by the website operator. You can find their contact information in the legal notice section of this website.
How do we collect your data?
We collect your data, in part, when you provide it to us. This may include, for example, data you enter into a contact form.
Other data is collected automatically by our IT systems when you visit the website. This consists primarily of technical data (e.g., internet browser, operating system, or time of page view). This data is collected automatically as soon as you enter our website.
How do we use your data?
Some of the data is collected to ensure the website functions properly. Other data may be used to analyze your user behavior.
What rights do you have regarding your data?
You have the right at any time to receive information free of charge regarding the origin, recipients, and purpose of your stored personal data. You also have the right to request the correction, blocking, or deletion of this data. For this and any further questions regarding data protection, you can contact us at any time at the address provided in the legal notice. Furthermore, you have the right to file a complaint with the competent supervisory authority.
Analytics Tools and Third-Party Tools
When you visit our website, your browsing behavior may be analyzed for statistical purposes. This is primarily done using cookies and so-called analytics tools. The analysis of your browsing behavior is generally anonymous; your browsing behavior cannot be traced back to you. You may object to this analysis or prevent it by not using certain tools. Detailed information on this can be found in the following privacy policy.
You may object to this analysis. We will inform you about the options for objecting in this privacy policy..
- General Information and Mandatory Disclosures
Privacy Policy
The operators of this website take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with applicable data protection laws and this Privacy Policy.
When you use this website, various types of personal data are collected. Personal data is data that can be used to personally identify you. This Privacy Policy explains what data we collect and how we use it. It also explains how and for what purpose this is done.
We would like to point out that data transmission over the Internet (e.g., when communicating via email) may be subject to security vulnerabilities. It is not possible to completely protect data from access by third parties.
Information on the Data Controller
The data controller responsible for data processing on this website is::
Michael Schmidt
Am Eisberg 8
72202 Nagold
Phone: 07452 / 89 787 – 11
Email: michael.schmidt@sic-design.de
The controller is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data (e.g., names, email addresses, etc.).
Withdrawal of Your Consent to Data Processing
Many data processing operations are only possible with your explicit consent. You may withdraw any consent you have already provided at any time. To do so, simply send us an informal email. The lawfulness of the data processing carried out prior to the withdrawal remains unaffected by the withdrawal.
Right to lodge a complaint with the competent supervisory authority
In the event of data protection violations, the data subject has the right to lodge a complaint with the competent supervisory authority. The competent supervisory authority for data protection matters is the State Data Protection Commissioner of the federal state in which our company is headquartered. A list of data protection commissioners and their contact information can be found at the following link: https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.
Right to Data Portability
You have the right to receive data that we process automatically based on your consent or in fulfillment of a contract, either for yourself or for a third party, in a commonly used, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done to the extent that it is technically feasible.
SSL or TLS Encryption
This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential information, such as orders or inquiries that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address bar of your browser changes from “http://” to “https://” and by the lock icon in your browser bar.
When SSL or TLS encryption is enabled, the data you transmit to us cannot be read by third parties.
Access, Restriction, Deletion
Under applicable legal provisions, you have the right at any time to receive, free of charge, information regarding your stored personal data, its origin and recipients, and the purpose of data processing, as well as the right to have this data corrected, blocked, or deleted. For this and any other questions regarding personal data, you may contact us at any time at the address provided in the legal notice.
Objection to promotional emails
We hereby object to the use of contact information published in accordance with the legal notice requirement for the purpose of sending unsolicited advertising and informational materials. The operators of this website expressly reserve the right to take legal action in the event of the unsolicited transmission of promotional information, such as via spam emails.
- Data Collection on Our Website
Cookies
This website uses cookies in some cases. Cookies do not harm your computer and do not contain viruses. Cookies help make our website more user-friendly, effective, and secure. Cookies are small text files that are stored on your computer and saved by your browser.
Most of the cookies we use are so-called “session cookies.” They are automatically deleted at the end of your visit. Other cookies remain stored on your device until you delete them. These cookies enable us to recognize your browser on your next visit.
You can configure your browser to notify you when cookies are set and to allow cookies only on a case-by-case basis, to exclude the acceptance of cookies for specific cases or generally, and to enable the automatic deletion of cookies when you close your browser. If you disable cookies, the functionality of this website may be limited.
Cookies that are necessary for the electronic communication process or for providing specific functions you have requested (e.g., the shopping cart function) are stored pursuant to Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in storing cookies to ensure the technically error-free and optimized provision of its services. To the extent that other cookies (e.g., cookies used to analyze your browsing behavior) are stored, these are addressed separately in this privacy policy.
Server log files
The website provider automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. This includes:
- Browser type and version
- Operating system used
- Referrer URL
- Hostname of the accessing computer
- Time of the server request
- IP address
This data is not combined with other data sources.
The legal basis for data processing is Article 6(1)(b) of the GDPR, which permits the processing of data for the performance of a contract or pre-contractual measures.
Contact Form
If you submit inquiries to us via the contact form, the information you provide in the form—including the contact details you enter there—will be stored by us for the purpose of processing your inquiry and in case of follow-up questions. We will not share this data without your consent.
The processing of the data entered in the contact form is therefore based exclusively on your consent (Art. 6(1)(a) GDPR). You may revoke this consent at any time. To do so, simply send us an informal email. The lawfulness of the data processing operations carried out prior to revocation remains unaffected by the revocation.
The data you enter in the contact form will remain with us until you request its deletion, revoke your consent to its storage, or the purpose for storing the data no longer applies (e.g., after your inquiry has been processed). Mandatory legal provisions—in particular retention periods—remain unaffected.
- Analytics Tools and Advertising
Tracking-Tools
The tracking measures listed below and used by us are carried out on the basis of Article 6(1)(f) of the GDPR. We use these tracking measures to ensure that our website is designed to meet your needs and to continuously optimize it. Additionally, we use these tracking measures to statistically record the use of our website and to evaluate it for the purpose of optimizing our offering for you. These interests are to be regarded as legitimate within the meaning of the aforementioned provision.
The respective data processing purposes and data categories can be found in the corresponding tracking tools.
Use of Google Tag Manager
We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Google Tag Manager is a tool that allows us to integrate tracking or statistics tools and other technologies into our website. Google Tag Manager itself does not create user profiles, store cookies, or perform independent analyses. It serves solely to manage and execute the tools integrated through it. However, Google Tag Manager records your IP address, which may also be transferred to Google’s parent company in the United States.
The use of Google Tag Manager is based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in the quick and straightforward integration and management of various tools on its website. If consent has been obtained, processing is based exclusively on Article 6(1)(a) of the GDPR; consent may be revoked at any time.
Google Analytics
To ensure that our website is tailored to your needs and to continuously optimize it, we use Google Analytics, a web analytics service provided by Google Inc. (https://about.google/) (a web tracking service operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: Google Analytics)). In this context, pseudonymized user profiles are created and cookies (see Section 4) are used. The information generated by the cookie regarding your use of this website, such as
browser-Typ/-Version,
operating system used,
referrer URL (the previously visited page),
hostname of the accessing computer (IP address),
time of the server request,
are transmitted to a Google server in the United States and stored there. The information is used to evaluate the use of the website, to compile reports on website activity, and to provide other services related to website and internet usage for the purposes of market research and the needs-based design of these web pages. This information may also be transferred to third parties where required by law or where such third parties process the data on Google’s behalf. Under no circumstances will your IP address be merged with other data held by Google. IP addresses are anonymized so that they cannot be associated with specific individuals (IP masking).
You can prevent the installation of cookies by adjusting your browser settings accordingly; however, please note that in this case, you may not be able to use all features of this website to their full extent.
You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) as well as the processing of this data by Google by downloading and installing a browser add-on (https://tools.google.com/dlpage/gaoptout?hl=de).
As an alternative to the browser add-on, particularly for browsers on mobile devices, you can also prevent data collection by Google Analytics by clicking this link. An opt-out cookie will be set to prevent future collection of your data when you visit this website. The opt-out cookie applies only to this browser and only to our website and is stored on your device. If you delete the cookies in this browser, you must set the opt-out cookie again.
For more information on data protection in connection with Google Analytics, please refer to the Google Analytics Help Center (https://support.google.com/analytics/answer/6004245?hl=de).
Google AdWords Conversion Tracking
To collect statistical data on the use of our website and to evaluate this data for the purpose of optimizing our website for you, we also use Google Conversion Tracking. In this process, Google AdWords places a cookie (see Section 5) on your computer if you have arrived at our website via a Google ad.
These cookies expire after 30 days and are not used for personal identification. If the user visits certain pages of the AdWords customer’s website and the cookie has not yet expired, Google and the customer can recognize that the user clicked on the ad and was redirected to that page.
Each AdWords customer receives a different cookie. Cookies cannot therefore be tracked across the websites of AdWords customers. The information collected using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. AdWords customers learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users.
If you do not wish to participate in the tracking process, you can also refuse the placement of the cookie required for this purpose—for example, by adjusting your browser settings to generally disable the automatic placement of cookies. You can also disable cookies for conversion tracking by configuring your browser to block cookies from the domain “www.googleadservices.com”. Google’s privacy policy regarding conversion tracking can be found here (https://ads.google.com/intl/de_de/home/faq/gdpr/).
IP Anonymization
We have enabled the IP anonymization feature on this website. This means that Google will truncate your IP address within member states of the European Union or in other signatory states to the Agreement on the European Economic Area before transmitting it to the United States. Only in exceptional cases will the full IP address be transmitted to a Google server in the United States and truncated there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide other services related to website and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Browser Plugin
You can prevent cookies from being stored by adjusting your browser settings accordingly; however, please note that in this case you may not be able to use all features of this website to their full extent. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) by Google, as well as the processing of this data by Google, by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
Objection to Data Collection
You can prevent Google Analytics from collecting your data by clicking the following link. An opt-out cookie will be set to prevent your data from being collected during future visits to this website: [google_analytics_optout]deactivate Google Analytics [/google_analytics_optout].
For more information on how Google Analytics handles user data, please refer to Google’s Privacy Policy: https://support.google.com/analytics/answer/6004245?hl=de.
Data Processing on Behalf of a Clien
We have entered into a data processing agreement with Google and fully comply with the strict requirements of the German data protection authorities regarding the use of Google Analytics.
Google Analytics Remarketing
Our websites use the features of Google Analytics Remarketing in conjunction with the cross-device features of Google AdWords and Google DoubleClick. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA..
This feature allows you to link the advertising audiences created with Google Analytics Remarketing to the cross-device features of Google AdWords and Google DoubleClick. This allows interest-based, personalized advertising messages—tailored to you based on your previous usage and browsing behavior on one device (e.g., a smartphone)—to also be displayed on another of your devices (e.g., a tablet or PC).
If you have given your consent, Google will link your web and app browsing history to your Google Account for this purpose. This allows the same personalized ads to be displayed on any device where you sign in with your Google Account.
To support this feature, Google Analytics collects Google-authenticated user IDs, which are temporarily linked to our Google Analytics data to define and create audiences for cross-device advertising.
You can permanently opt out of cross-device remarketing/targeting by disabling personalized ads in your Google Account; to do so, follow this link: https://www.google.com/settings/ads/onweb/.
The consolidation of the collected data in your Google Account is based solely on your consent, which you can provide or withdraw with Google (Art. 6(1)(a) GDPR). For data collection processes that are not consolidated in your Google Account (e.g., because you do not have a Google Account or have objected to the consolidation), the collection of data is based on Art. 6(1)(f) GDPR. The legitimate interest arises from the fact that the website operator has an interest in the anonymized analysis of website visitors for advertising purposes.
urther information and the privacy policy can be found in Google’s Privacy Policy at: https://www.google.com/policies/technologies/ads/.
Google AdWords and Google Conversion-Tracking
This website uses Google AdWords. AdWords is an online advertising program provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”).
As part of Google AdWords, we use what is known as conversion tracking. When you click on an ad placed by Google, a cookie for conversion tracking is set. Cookies are small text files that the internet browser stores on the user’s computer. These cookies expire after 30 days and are not used to personally identify users. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page.
Each Google AdWords customer receives a unique cookie. These cookies cannot be tracked across AdWords customers’ websites. The information collected using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted in to conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users. If you do not wish to participate in tracking, you can object to this use by easily disabling the Google conversion tracking cookie via your internet browser under user settings. You will then not be included in the conversion tracking statistics.
The storage of “conversion cookies” is based on Art. 6(1)(f) of the GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.
For more information about Google AdWords and Google Conversion Tracking, please refer to Google’s Privacy Policy: https://www.google.de/policies/privacy/.
You can configure your browser to notify you when cookies are set and to allow cookies only on a case-by-case basis, to block cookies in certain cases or generally, and to enable the automatic deletion of cookies when you close your browser. Disabling cookies may limit the functionality of this website.
- Information Regarding Consent
The following information explains the content of our processing activities and your rights to object.
Legal Basis: General Data Protection Regulation
In accordance with the provisions of the General Data Protection Regulation (GDPR), which took effect on May 25, 2018, we inform you that consent for the transmission of email addresses is based on Art. 6(1)(a) and 7 of the GDPR, as well as § 7(2)(3) and (3) of the German Unfair Competition Act (UWG). The processing is based on our legitimate interests pursuant to Article 6(1)(f) of the GDPR.
We also wish to inform you that you may object at any time to the future processing of your personal data in accordance with the legal provisions under Article 21 of the GDPR. In particular, you may object to processing for the purposes of direct marketing.
- Plugins and Tools
Google Maps
This site uses the Google Maps mapping service via an API. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
To use the features of Google Maps, it is necessary to store your IP address. This information is generally transmitted to a Google server in the United States and stored there. The provider of this site has no influence over this data transfer.
The use of Google Maps is in the interest of presenting our online offerings in an appealing manner and making it easy to find the locations listed on our website. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR.
For more information on the handling of user data, please refer to Google’s Privacy Policy: https://www.google.de/intl/de/policies/privacy/.
Use of YouTube Components with Enhanced Privacy Mode
On our website, we use components (videos) provided by YouTube, LLC, 901 Cherry Ave., 94066 San Bruno, CA, USA, a subsidiary of Google Inc., Amphitheatre Parkway, Mountain View, CA 94043, USA.
In doing so, we use the “- enhanced privacy mode -” option provided by YouTube.
When you visit a page that contains an embedded video, a connection is established with the YouTube servers, and the content is displayed on the website by sending a message to your browser.
According to YouTube, in “- enhanced privacy mode -” only data is transmitted to the YouTube server, specifically which of our web pages you have visited while watching the video. If you are logged into YouTube at the same time, this information is associated with your YouTube account. You can prevent this by logging out of your account before visiting our website.
Further information on YouTube’s privacy policy is provided by Google at the following link:
https://www.google.de/intl/de/policies/privacy/
Google reCAPTCHA
We use “Google reCAPTCHA” (hereinafter “reCAPTCHA”) on our websites. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google”).
reCAPTCHA is used to verify whether data entry on our websites (e.g., in a contact form) is performed by a human or by an automated program. To do this, reCAPTCHA analyzes the website visitor’s behavior based on various characteristics. This analysis begins automatically as soon as the website visitor enters the website. For the analysis, reCAPTCHA evaluates various pieces of information (e.g., IP address, the duration of the website visitor’s stay on the website, or mouse movements made by the user). The data collected during the analysis is forwarded to Google.
The reCAPTCHA analyses run entirely in the background. Website visitors are not notified that an analysis is taking place.
Data processing is based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in protecting its web offerings from abusive automated scraping and spam..
For more information about Google reCAPTCHA and Google’s privacy policy, please visit the following links: https://www.google.com/intl/de/policies/privacy/ and https://www.google.com/recaptcha/intro/android.html.
